Call for Presenters: The Media Insights & Engagement Conference

INDUSTRY ALERT: OFFICIAL CALL FOR PRESENTERS

The Institute for International Research (IIR) is currently seeking presenters for:

The Media Insights & Engagement Conference 

January 29-31, 2014

Mayfair Hotel, Miami, FL

The producers of The Market Research Event (TMRE) present The Media Insights & Engagement Conference. Like TMRE, this event is grounded in deeply understanding how people behave and what motivates the behavior - and how to make strategic decisions based on the behavior. It is 100% focused on the business value of insights as a strategic partner with visionary talks and illustrative case stories shared .

The event experience will provide information and inspiration around smarter decision making by exploring how consumers are constantly changing how they interact with and engage across media channels, content and delivery systems, now and in the future.

The program's foundation will apply behavior based decision making to uncover new trends, ideas and patterns around navigating content and translating insights into new business opportunities. Focused on multi-platform content creation, delivery, engagement and measurement, this event will be designed around themes focused on how and why people consume content, what drives them to like and share content, the research behind content development, new research techniques, how to prove return on investment and so much more.

Who Attends 
We are expecting more than 300 senior-level media research and insights executives from cable, satellite, broadcast, telecommunications, OTT, agencies, research firms and industry thought-leaders with responsibilities in research, insights, programming, sales, marketing, digital and more.

Speakers receive FREE admission to the conference as well as any pre-conference activities, workshops or symposium, a $3,000+ value.

via sixteen-nine.net

Content Areas Include But Aren't Limited To: 
• Understanding Cross-Media Behavior with Scalable Measurement Solutions
• Creating a Comprehensive TV Everywhere Experience
• Multi-Screen Consumer Behavior Drives the Growth of Social TV
• Creating Actionable and Measurable Insights
• Cross-Media Measurement
• Multi-Dimensional Research
• Big Data Analysis & Synthesis
• The New Watercooler: NextGen Content Creation
• Winning Collaboration and Partnership Strategies
• Social TV Analytics
• Transitioning from Reactive to Predictive
• Educate the Consumer on How to Navigate the Content and Platform Options
• The Future Role of Social, Digital, Video and Linear TV
• Changing the Business Model to Respond to New Content Distribution Platforms
• Exploring New Opportunities for Revenue
• The Discovery and Convergence of Content and Commerce
• Examples of New Partnership Opportunities
• The Blurring Lines Between New & Traditional Channels
• Trends on Emerging Technology and Research Tools
• Zero TV Households
• Second Screen Usage and Monetization
• The Where, How and Why Behind the Content Viewing Patterns
• The Evolving Role of Distribution Platforms Creating Original Programming
• Research on Demographics and Evolving Behaviors
• How Digital Technology is Reinventing Creativity on TV
• The New Living Room: Use of Second Screen Apps
• Matching Loyalty Card Insights with Viewing Insights for a Holistic View of the Consumer
• Future Trends and Forecasting
We are also happy to consider topics not listed here that you feel would add value and be appropriate.

Submission Guidelines
Please submit the following to Rachel McDonald, Senior Conference Producer at rmcdonald@iirusa.com no later than Friday, June 28, 2013.

For proper consideration, please include the following information with your proposal:
• Proposed speaker name(s), job title(s), and company name(s)
• Contact information including address, telephone and e-mail
• Title and objective of presentation
• Please indicate which topic you plan to address and please indicate what is NEW about the presentation
• Summary of the talk
• What the audience will gain from your presentation (please list 3-5 key "take-aways")
If your submission is selected, portions of your bio and summary will be used to promote your participation. In an effort to ensure the utmost quality, all final presentations will be subject to review by our content review board one month prior to the event.

Attention Suppliers/Consulting Companies Interested in Participating in the Event
This call for papers is limited to client-side presenters. If you are a vendor, consultant, research firm or technology provider and would like to speak at The Media Insights & Engagement Conference or have a presence at the event, contact Claybrook Collier, Business Development Manager at ccollier@iirusa.com or via phone at 646.616.7662.

Due to the high volume of response, we are unable to respond to each submission. All those selected to participate as speakers will be notified shortly after the deadline.

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Six Digital Trends for 2013

Check out this interesting video by Capulet on the disruptive digital trends of 2013 that are shaping our future. Think mobile devices, images, social media, Big Data, online communications channels, and more.

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The Rate of Change, Digital Shoppers & The Strategic Quest for Holistic Human Insight

We hope you can join us in Chicago next month!

The 13th Annual Shopper Insights in Action Conference is the world’s most trusted conference brand and the catalyst for connecting the entire shopper-ecosystem. The content, the visionary speakers and the experience at Shopper Insights in Action unlocks new opportunities to understand shoppers as people. 

There is no other event that's more practical and on point with exactly what you need whether you are a Shopper Marketer, Merchandiser, Researcher or Category Leader. Join us on the Strategic Quest for Holistic Human Insight. 

The Strategic Selling Summit, a new event co-located with The 13th Annual Shopper Insights in Action Conference, is designed for Shopper Marketers, Category Leaders, Shopper Analytics and Merchandisers is focused on de-siloing the organization and optimizing basket growth. 

Best practice meets visionary thinking and actionability with all new case studies focused on targeting the right shopper, in the right context, with the right message with a goal of positive ROI for all groups involved in the selling process.

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• Win a VIP Meet and Greet with Doug Rauch, Former President of Trader Joe's
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• Shopper Marketing Is Going Mainstream
• Not all customers are the same. So why engage with them as though they are?
• Category, Shopper Marketing, Merchandising Leaders Collaborate to Drive Sales & Increase Basket Size

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Digital Tattoos and Pills Could Replace Passwords in the Future

Sick of remembering all of your passwords? Your frustration may be solved. Motorola‘s vision for mobile isn’t just its new smartphone - the Google company also has wearable, tattoo-embedded, and swallowable gadgets in the works.

Recently, Advanced Technology and Projects Group Chief Regina Dugan attended D11 with an electronic tattoo that could be worn on human skin for one week at a time, and used to cut through the numerous authentication processes we go through every day.  Slashgear reported that the tattoos use a stretchable electronics system that can work even as it flexes on a moving arm. (Crazy, right?) There has been some criticism of wearable tech like that young people won’t wear them, but she believes it is far more likely they would wear a digital tattoo.

Image via thetelegraph.co.uk

The digital tattoo is not the only high-tech security system Motorola has up its sleeve.

“I take a vitamin every morning: what if I could take an authentication vitamin?” Dugan said. The proteus smart-pill contains a switch and an inside-out potato battery that creates electricity from the chemical processes that take place when swallowed, resulting in the switch creating an 18-bit ECG-like signal.

“Essentially your entire body becomes an authentication token,” she explained.

None of the projects Dugan and her team are working on will arrive any time soon. First up, is the Moto X smartphone, which the company Chief Dennis Woodside said is due to out late this year. 

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Call for Presenters: Future Trends

The Institute for International Research (IIR) is currently seeking presenters specializing in Futuring and vision.

The 18th Annual World Future Trend event is in the midst of a major transformation. From the name to the people who will come.

The 18th Annual Re-imagined World Future Trends Summit

November 13-15, 2013

Los Angeles, CA 

We’re scouring the earth for disruptive thinkers – our goal is to unite innovators to collaborate across functionalities - from insights to brand design to trend watchers to futurists to marketers to strategic planners to C suite leadership… We are not looking for good or great. We are looking for the most future forward, smart people in the world to come together and share their inspiring stories that will result in commercial impact. We are searching for practical wisdom. The entire event will focus on the HOW not the WHAT. We are on the hunt for groundbreaking.

 If you are an authentic visionary and want to share your story to help people across different cultures and business ensure relevance for the future – then we invite you to submit an idea. Our goal is to revolutionize this event from a conference to a blended learning experience to accelerate future growth.

 While our event title is in limbo – thanks to all your feedback - we know the event will be focused on “Prediction to Implementation: exploratory learning experience for synthesizing world trends, brand strategy, innovation and human science into a future action plan”. 

 How will we achieve this?

 1. TOP TRENDS revealed from trend experts around the world. Is this you? If so, email us.

 2. STRATEGIC CONTEXTUALIZING – how is this visionary information relevant to what others do and how to adapt and implement it? Real world Business Cases work well to achieve this. Do you have a story to share? If so, email us

 3. Exploratory Learning: Putting trends and ideas into practice in real time. Workshops and field trips are some potential ideas – but we are open to more. Can you facilitate a workshop? Do you have an idea for a nontraditional experience? If so, email us.

**We are particularly interested in storytelling workshops by filmmakers or Hollywood producers as well as a 3D printing workshops. If you can help bring mind-blowing content delivered through extraordinary experiences email us.

 Due to the high volume of submissions, we suggest you submit your proposal early and no later than 7 June, 2013 to Romina Kunstadter, Conference Director. To submit your proposal, please email RKunstader@iirusa.com.

Presenters receive FREE admission to the entire 3-day conference. We are currently looking for client-side case studies ONLY (for consultants, vendors, and solutions providers, please additional information below*).

Following are a few topic ideas:
• Trend Tracking 
• Trend Implementation Strategy 
• Creativity & Innovation 
• Global Social Trends 
• Global Technological Innovations 
• Economic Trends 
• Behavioral Trends 
• Rapid Prototyping 
• Big Data & Analytics 
• Connectivity & Collaboration 
• Thriving in Emerging Markets 
• Consumer Trends 
• Environmental Trends 
• Design Trends 
• Creating a Futurist division within your company 
• Global Social Media Trends 
• Future of Millennial 

*INVESTING IN FUTURE TRENDS 2013: If you are interested in investing in this event as a sponsor please contact Jon Saxe at JSaxe@iirusa.com.

CALL FOR PRESENTERS: For consideration, please e-mail Rkunstadter@iirusa.com with the following information by 7th June.
• Proposed presenter name(s), job title(s), and company name(s)
• Contact information including address, telephone and e-mail
• Title and objective of presentation
• Please indicate which topic you plan to address and please indicate what is NEW about the presentation
• Summary of the talk
• What the audience will gain from your presentation (please list 3-5 key “take-aways”)

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